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originally posted February 10, 2007
May 2021: revised text is noted
Brian Hill and Dee Power wanted to know what makes a book successful. So they researched the concept and published their answers in The Making of a Bestseller: Success Stories From Authors and the Editors, Agents and Booksellers Behind Them. They talked with … continue reading
originally posted February 10, 2007
May 2021: reformatted; several links updated; revised text as noted
A new promotional technique known as “book trailers,” or “book teasers,” (think of the so-called trailers that preceed movies to tease us into seeing upcoming films) could be a hot new trend—if it catches on. Book trailers can occasionally be … continue reading
